I think this one tops all:

"Children can't differentiate between toys and nutritional items," said Miriam Gruss, a member of the committee."

No comment.

Well that seems to be the way these health and safety 'dictats' seem to be generated. A committee is appointed and personal views are turned into EC law.
Are there any statistics or learned studies to back up their arguments?

Ah! an easy one to solve, just ban Kinder Surprise from the UK shops.

Miriam Gruss is wrong! When I was a child one of my most favourite sweets was chocolate cigarettes. I love them. To date I have never felt the impulse to “eat” a cigarette (tho I did smoke one or two) .